Creative Direction, Digital Design, Branding & Design Strategy

Chewy Brand Refresh
Arnau Dot Sayos Arnau Dot Sayos

Chewy Brand Refresh

2023 Brand Refresh for Chewy and new guidelines aimed at elevating and clarifying Chewy’s brand identity. The focus was on ensuring a seamless and consistent brand experience across all channels and business units.

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West Elm Digital Toolkit
Arnau Dot Sayos Arnau Dot Sayos

West Elm Digital Toolkit

UI and CSS Style guide for the west elm digital spaces, standardizing all our H-Tags type, colors, buttons, CTAs, etc.

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West Elm Digital Storytelling
Arnau Dot Sayos Arnau Dot Sayos

West Elm Digital Storytelling

Series of stories featuring designers & business owners that allow us to talk about different divisions of business that needed marketing support

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West Elm’s Holiday 2018 Campaign
Arnau Dot Sayos Arnau Dot Sayos

West Elm’s Holiday 2018 Campaign

For the Holiday 2018 season was inspired from our muses, Ethan and Javier, in their newly renovated apartment in NYC, planning a Holiday pop-up in their gallery. A mix of modern design & vintage fun gifts.

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West Elm’s Spring 2018 Creative Direction
Arnau Dot Sayos Arnau Dot Sayos

West Elm’s Spring 2018 Creative Direction

For the 2018 Spring season, we were inspired by Zaha Hadid’s avant garde architectural design. Her sinuous forms have pushed our understanding of structure and have challenged our sense of modern design

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Rock Fern
Arnau Dot Sayos Arnau Dot Sayos

Rock Fern

Branding and interior design for this small vacation retreat in the Catskill Region in New York State.

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